An interview with Lena Siep; Consultant, Writer and Presenter specialised in the Automotive and Motorsport Industry

Bio: Lena started her career as a junior press officer for BMW motorsports and later worked as a PR Manager for Panasonic Toyota Racing and McLaren Automotive. She led and implemented countless global and local PR campaigns for product […]

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Motorsport career advice

I hear it over and over with my colleagues and with interviewees. “Go to events”.  “Go to tracks”.  “Say yes to opportunities”.  “Form personal relationships”.  “Talk to people; have lunch”.  “Get out there”.  “Make yourself known”. Networking, it’s called. Social Media, it sure ain’t.  Not a collection of online “likes” at all. Is Networking the […]

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Ash Willoughby, Data and Performance Engineer for Van Amersfoort Racing

Bio: With an involvement in motorsports extending for more than a decade, I am a determined and motivated individual with future aspirations to become technical leader of a motorsport team.

Having started my career in manufacturing, I have developed hands-on skills and an appreciation for industrial […]

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A Cranfield University Success Story: Gemma Hatton, F1™ Trackside Engineer at Pirelli

Bio: Gemma currently serves as a F1™ Trackside Engineer at Pirelli. She is also a Technical Writer for Racecar Engineering magazine, for eRacing magazine and serves as a Course Representative for Cranfield University. Prior to graduating from Cranfield with a MSc […]

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An Interview with Tom Leip from Sports Management Worldwide www.smww.com

Bio: With more than 30 years of experience in professional and collegiate sports around North America and Europe, Tom’s career specializes in new business development for teams, government and corporations to achieve higher levels of performance. Specifically, Tom is an Internal […]

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Bio: In short, Michael Fragomeni’s professional career started in electronics at age 7, and by age 12 he was being paid to carry out repairs to home and car electronics for friends and extended family. Excelling through school, this lead to starting his own company “Sounds Xplosive Audio” and running it for 16 years […]

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